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Graduate Spotlights

Melissa
Elia
Owner of Mayssa
Fragrance
Melissa Elia is
building an empire and Women's Initiative is helping
her get there. Women's Initiative granted Melissa
a First-Time Lease-holder Grant to open her business
space in San Francisco last year. So despite needing
to complete more training at the Sense of Smell
Institute and the Fragrance Foundation, Melissa
has already been getting recognition for a fragrance
product line she started called Mayssa (My-ee-suh),
which means “beautiful girl.” She
describes her products as “refined and blended
appropriately with care and concern for those
that are ingredient and fragrant sensitive. The
body soap is filled with vegetarian ingredients
that moisturize and nourish the skin.” The
fragrance is a special blend of over 10 different
flowers and herbs, with basic notes of jasmine,
rose, lily, citrus, cedar wood, and musk. Melissa
currently offers perfume and body soap, but seeks
to expand her product line to include shower gel,
body lotion and cream, body powder sachets for
linen and lingerie drawers, and men’s cologne.
Melissa also plans to start inviting celebrities
and others who enjoy Mayssa to place testimonials
in print and video for the Mayssa website. Recently
Distinctive Assets, the company that distributes
the "Everybody Wins at the Oscars®"
Nominee Gift Bag, selected Mayssa to add its fragrance
to the mix of goodies. The scent has also debuted
in gift bags for The County Music Awards Festival,
The Academy of Friends Gala, and the Take Wings
Foundation Benefit.
Melissa, who is also a practicing marriage &
family therapist, originally invented the fragrance
in her kitchen seven years ago. Today, Mayssa
can be found in exclusive boutiques and hotels
throughout Northern and Southern California. “To
see the popularity of the product grow is exciting,
but having national distribution opportunities
is phenomenal!” states Melissa. To stay
motivated, Melissa has made it a point of finding
businesswomen in other industries for inspiration
and she makes time to meditate. “I spend
quality time with friends and family and at least
two times a week I turn off all electronic devices
that cause me stress.”
Melissa graduated from Women’s Initiative
in 1999 and credits the organization for assisting
her with networking and marketing opportunities
to help build her business. “There has been
a lot of positive change and growth since I graduated.”
Melissa was originally introduced to Women’s
Initiative by her mother who had attended an open
house event. Melissa attributes her success and
motivation to Women's Initiative, family members,
best friends, and her chemists. “Their encouragement,
challenging questions, belief and patience has
truly been the best substitute to any other mentor
I might have had.”
For more information on Mayssa, please visit www.mayssafragrance.com.
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